A True Circularity Champion
The Highlight is Its Endless Potential
Lightweight, versatile, and sustainable – aluminium is so much more than just a Material. Did you know that using aluminium in vehicles or packaging can save significant CO₂ emissions compared to other materials? But the true highlight lies in its endless potential: aluminium can be recycled infinitely without losing quality. In fact, 75% of all aluminium ever produced is still in use today – a true champion of the circular economy. What other material can make such a claim?

Closed Recycling Loop
Aluminium is the perfect example of circularity. Once produced, it can be recycled endlessly – whether as a beverage can, car part, or building component. As the world’s largest recycler of aluminium, we actively promote this loop. By optimizing alloys and advancing cutting-edge technologies, we ensure aluminium products meet the highest standards of quality and efficiency while remaining environmentally friendly. From recovering aluminium and maintaining sustainable supply chains to setting new standards, we work closely with partners from various industries to revolutionize the sustainable use of aluminium.

Closed Loop Recycling at Novelis.
Recycling at the End of a Product’s Life
What happens when a product reaches the end of its useful life? Instead of discarding it, we focus on reuse. By recycling materials, we close the loop, reducing waste, conserving resources, and minimizing the need for new raw materials. Together with our customers, we design products that are easier to recycle. This allows us to continually increase the proportion of recycled materials in our solutions.
Explore our success stories and discover how aluminium is paving the way to true circularity!
More Stories

Aluminium Can: The Path to 100% Circular Packaging

Novelis and Jaguar Land Rover: Pioneers in Aluminium Recycling

Novelis and Beiersdorf: Making an Icon More Sustainable
